FutureCite

Build Back Better After COVID-19: Why Corporations Need a Radical Redesign
2020-06-05 08:00 - 17:00 (America/Chicago)
Join Rotman’s Interim Dean Kenneth Corts as he welcomes Professors Sarah Kaplan and Soo Min Toh as they discuss what it means for organizations to build back better after COVID-19. They will discuss the inequalities in the current workforce highlighted by the crisis. They will then demonstrate how organizations who can commit to creating a more equitable and socially responsible workplace will improve their resilience over the long term. Exploring the road to economic recovery as an innovation challenge, they’ll outline how you can lead your organization to invest in a better future of work.
We’re pleased to invite you to this month’s offering in our Managing Uncertainty webinar series and look forward to your attendance. If you missed any of our previous discussions, you can catch up here.
Please join us for:
Build Back Better After COVID-19: Why Corporations Need a Radical Redesign
Thursday, June 11, 1 – 2 pm EDT
Please register here to join us for this free webinar.
Join Rotman’s Interim Dean Kenneth Corts as he welcomes Professors Sarah Kaplan and Soo Min Toh as they discuss what it means for organizations to build back better after COVID-19. They will discuss the inequalities in the current workforce highlighted by the crisis. They will then demonstrate how organizations who can commit to creating a more equitable and socially responsible workplace will improve their resilience over the long term. Exploring the road to economic recovery as an innovation challenge, they’ll outline how you can lead your organization to invest in a better future of work.
About the presenters:
Sarah Kaplan, Ph.D., is the Director of the Institute for Gender and the Economy, Distinguished Professor of Gender & the Economy and Professor of Strategic Management at Rotman. She has been widely published in major media outlets and has authored best-selling books including her recently published, The 360° Corporation: From Stakeholder Trade-offs to Transformation. An innovation scholar, her current work focuses on applying an innovation lens to understanding the challenges for achieving gender equality. Prior to Rotman, Kaplan was a professor at the Wharton School, where she remains a Senior Fellow, and a consultant and innovation specialist for nearly a decade at McKinsey & Company.
Soo Min Toh, Ph.D. is Associate Professor of Organizational Behaviour at the University of Toronto Mississauga and the Rotman School. Her research primarily seeks to understand how our natural tendencies to stick with familiar ways of interacting with others and perceiving our environments cause us to miss important opportunities for leadership, cooperation across groups, and building success and well-being for individuals, organizations, and nations. She is lead investigator of a federally-funded research project examining the physical and mental health of post-secondary students and working adults and their families. Her research has been published in premier academic and practitioner journals in the disciplines of management and psychology and frequently featured in popular media, including the Harvard Business Review, the Financial Times, New York Times, and the Globe & Mail.
Kenneth Corts, Ph.D. is the Interim Dean of the Rotman School of Management. He is Professor of Economics Analysis and Policy and he holds the Marcel Desautels Chair in Entrepreneurship. Through his widely published research and teaching, Professor Corts applies advances in industrial organization economics, game theory, and competitive strategy to a wide range of problems and industries. His work addresses topics in pricing, network economics, technology adoption, organizational economics, and competition policy. Before joining the Rotman School, he was Assistant Professor and then Associate Professor in the Competition and Strategy area at Harvard Business School.
We hope you’ll join us!
Stephanie Hodnett
Executive Director
Rotman Executive Programs

Virtual networking: how to turn leads into customers
2020-06-05 11:00 - 12:00 (America/Edmonton) | Webinar, Canada
ATB Entrepreneur Centre YYC
Thursday, June 11 at 10:00 AM
Details

PLEASE NOTE: In order to receive the link to the session you will need to REGISTER using the link provided once you RSVP to this session.
Every small business understands the importance of lead generation. In “normal” times, attending mixers and networking events is a mainstay for many businesses as they build their connections and seek new customers. But how can you generate leads when attending virtual events? Lance Johnson, founder of Amplomedia, will teach you how to mine virtual events for the lead gold that they are. Plus, he’ll explain how to nurture those leads into customers after the event is over. Never have an empty sales pipeline again!
Throughout this discussion, Lance will touch on:
– The benefits of having a chatbox
– The importance of following up
– How to nurture your prospects with a drip campaign
About your facilitator: Lance Johnson, Amplomedia
Lance has entertained audiences as a keynote speaker and trainer across three continents and numerous countries on the topics of business strategy, marketing, and entrepreneurship. He is the founder and president of Amplomedia, a video first digital agency based in Edmonton. Amplomedia creates and executes video marketing strategies for clients in Canada, the USA, and the UK. By leveraging the power of engaging videos, Amplomedia’s clients generate more leads, nurture those leads into qualified prospects, and convert prospects into paying customers, all at an ROI that surpasses non-video campaigns.
