BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//FutureCite - ECPv6.16.2//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://futurecite.com
X-WR-CALDESC:Events for FutureCite
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Edmonton
BEGIN:DAYLIGHT
TZOFFSETFROM:-0700
TZOFFSETTO:-0600
TZNAME:MDT
DTSTART:20180311T090000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0600
TZOFFSETTO:-0700
TZNAME:MST
DTSTART:20181104T080000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0700
TZOFFSETTO:-0600
TZNAME:MDT
DTSTART:20190310T090000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0600
TZOFFSETTO:-0700
TZNAME:MST
DTSTART:20191103T080000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0700
TZOFFSETTO:-0600
TZNAME:MDT
DTSTART:20200308T090000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0600
TZOFFSETTO:-0700
TZNAME:MST
DTSTART:20201101T080000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Edmonton:20190118T120000
DTEND;TZID=America/Edmonton:20190118T130000
DTSTAMP:20260520T172847
CREATED:20190101T013717Z
LAST-MODIFIED:20190101T013717Z
UID:7077-1547812800-1547816400@futurecite.com
SUMMARY:Marketing Matters - Recognizing Real Digital Marketing Solutions
DESCRIPTION:Description\nThere are so many service providers out there and so many marketing options. \nDana is President & Partner at Kick Point\, where she applies marketing into strategies to grow clients’ businesses\, in particular to ensure that digital and traditional play well together. With her deep experience in digital\, Dana can separate real solutions from wastes of time (and budget). \nIn her spare time\, Dana is the past-president of the Advertising Club of Edmonton and is the weekly technology columnist on CBC Edmonton AM. She also enjoys drinking fancy beer and yelling at football players. \nJoin us in Y 240 for this informative session \nLocation\n\nNAIT Spartan Centre\, Nexen Theatre\, Y 240 \n10304-10524 117A Avenue Northwest \nEdmonton\, AB T5G \nView Map
URL:https://futurecite.com/event/marketing-matters-recognizing-real-digital-marketing-solutions/
LOCATION:NAIT Campus\, 11762 - 106 Street\, Edmonton\, Alberta\, T5G2R1\, Canada
CATEGORIES:Digital Transformation,Education,Entrepreneurs,Learning,Media & Communications,Small Business,Technology,WorkPlace
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Edmonton:20190117T130000
DTEND;TZID=America/Edmonton:20190117T163000
DTSTAMP:20260520T172847
CREATED:20190101T020719Z
LAST-MODIFIED:20190101T020719Z
UID:7090-1547730000-1547742600@futurecite.com
SUMMARY:The Ultimate Product Launch
DESCRIPTION:Description\nThe Ultimate Product Launch\nJanuary 17\, 2019. 1 p.m. to 4 p.m. \nWhat if you could harness the same power that giants like Apple\, Amazon\, and Nike use every day to build excitement and anticipation for their new products? You can\, even if you are just starting out or an established company. Every new product or service deserves the energy and sales momentum of a scientific\, structured\, product launch. Do this properly\, and you are more apt to build the anticipation and desire necessary to generate instant demand upon release. \nHere is some of what you will learn:\n\nWhy the real secret to a powerful product launch is not in the actual launch itself\nThe top reasons new launches fail\nUnderstanding the core motives of your target market\nThe purpose of building a lead magnet\nHow to construct a “tripwire” offer\nHow to create your value ladder\nCreating the launch schedule: tips\, tricks\, and traps\nExecuting the Launch\nPost Launch – Critical post steps to follow\n\nWorkshop length: 3 hours \nNOTE: Refund requests will only be accepted 48 hours prior to this workshop \nLocation\n\nFourth Floor\, Enterprise Square \n10230 Jasper Avenue \nEdmonton\, Alberta T5J 4P6 \nView Map \n\nAbout the Presenter\nKurian Tharakan\nExecutive in Residence\, TEC Edmonton \nKurian has been a TEC Executive in Residence since 2014\, assisting TEC clients with their go to market strategy. Kurian brings over 27 years of sales and marketing experience to his practice. Prior to TEC Edmonton\, he founded StrategyPeak Sales and Marketing Advisors\, a marketing strategy consulting firm\, advising companies in numerous sectors including professional services\, manufacturing\, distribution\, high technology\, software\, non-profit\, medicine\, and the life sciences. Preceding StrategyPeak\, Mr. Tharakan was a vice-president sales & marketing for an Alberta-based software firm where his team achieved notable wins with several members of the US Fortune 500. Beyond advisory services\, a significant portion of Kurian’s work involves teaching and writing on sales and marketing topics. \nConnect with TEC\nIs your technology-based company past the startup phase and you’re not sure how to grow? That’s what we’re here for. \nTEC Edmonton provides an opportunity for qualifying entrepreneurs to work with experts in a vibrant downtown workspace. \nWant to know more? Connect with TEC.
URL:https://futurecite.com/event/the-ultimate-product-launch/
LOCATION:TEC Edmonton\, 4rth Floor Enterprise Square\, Edmonton\, Alberta\, T5J 4P6\, Canada
CATEGORIES:Entrepreneurs,Industry,Innovation,Learning,Marketing,Media & Communications,Small Business
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Edmonton:20190117T130000
DTEND;TZID=America/Edmonton:20190117T163000
DTSTAMP:20260520T172847
CREATED:20190101T020719Z
LAST-MODIFIED:20190101T020719Z
UID:13670-1547730000-1547742600@futurecite.com
SUMMARY:The Ultimate Product Launch
DESCRIPTION:Description\nThe Ultimate Product Launch\nJanuary 17\, 2019. 1 p.m. to 4 p.m. \nWhat if you could harness the same power that giants like Apple\, Amazon\, and Nike use every day to build excitement and anticipation for their new products? You can\, even if you are just starting out or an established company. Every new product or service deserves the energy and sales momentum of a scientific\, structured\, product launch. Do this properly\, and you are more apt to build the anticipation and desire necessary to generate instant demand upon release. \nHere is some of what you will learn:\n\nWhy the real secret to a powerful product launch is not in the actual launch itself\nThe top reasons new launches fail\nUnderstanding the core motives of your target market\nThe purpose of building a lead magnet\nHow to construct a “tripwire” offer\nHow to create your value ladder\nCreating the launch schedule: tips\, tricks\, and traps\nExecuting the Launch\nPost Launch – Critical post steps to follow\n\nWorkshop length: 3 hours \nNOTE: Refund requests will only be accepted 48 hours prior to this workshop \nLocation\n\nFourth Floor\, Enterprise Square \n10230 Jasper Avenue \nEdmonton\, Alberta T5J 4P6 \nView Map \n\nAbout the Presenter\nKurian Tharakan\nExecutive in Residence\, TEC Edmonton \nKurian has been a TEC Executive in Residence since 2014\, assisting TEC clients with their go to market strategy. Kurian brings over 27 years of sales and marketing experience to his practice. Prior to TEC Edmonton\, he founded StrategyPeak Sales and Marketing Advisors\, a marketing strategy consulting firm\, advising companies in numerous sectors including professional services\, manufacturing\, distribution\, high technology\, software\, non-profit\, medicine\, and the life sciences. Preceding StrategyPeak\, Mr. Tharakan was a vice-president sales & marketing for an Alberta-based software firm where his team achieved notable wins with several members of the US Fortune 500. Beyond advisory services\, a significant portion of Kurian’s work involves teaching and writing on sales and marketing topics. \nConnect with TEC\nIs your technology-based company past the startup phase and you’re not sure how to grow? That’s what we’re here for. \nTEC Edmonton provides an opportunity for qualifying entrepreneurs to work with experts in a vibrant downtown workspace. \nWant to know more? Connect with TEC.
URL:https://futurecite.com/event/the-ultimate-product-launch-2/
LOCATION:TEC Edmonton\, 4rth Floor Enterprise Square\, Edmonton\, Alberta\, T5J 4P6\, Canada
CATEGORIES:Entrepreneurs,Industry,Innovation,Learning,Marketing,Media & Communications,Small Business
END:VEVENT
END:VCALENDAR